Renewd starts cooperation with WeForest and becomes even more sustainable. Every Renewd iPhone sold contributes directly to reforestation from now on.
WeForest is a non-profit organisation based in Belgium and France that specialises in projects that benefit the climate, the planet and people. Their forest restoration projects in tropical countries transform entire regions and directly contribute to 8 of the 17 Sustainable Development Goals.
With this partnership Renewd promises that they donate to WeForest for every Renewd iPhone sold. In consultation with WeForest it has been decided to focus on a project in Desa’a (Ethiopia). “Restoring forests in the threatened landscapes of northern Ethiopia is critical for the climate as well as the thousands of families that depend on healthy forest to survive. We are delighted to partner with Renewd and make a difference together.” (Jessica Chalmers, Director of Partnerships WeForest)
Renewd is very pleased with the collaboration. “We are proud that our sustainable products are now making a direct and measurable contribution to such an exceptional sustainable project as well.” Says Pieter Waasdorp (Managing Director Renewd). “With this cooperation, we hope to set a good example for other companies and encourage consumers to opt for truly sustainable products“.
Earlier this year, Renewd was one of the first parties in Europe to join the Green Consumption Pledge, an initiative of the European Commission. This initiative calls upon companies in various sectors of the economy to make concrete, public and verifiable commitments, to produce and market sustainable products, and to redouble their efforts to make consumers more aware of the consequences of their consumption choices. Renewd has consciously taken up these promises and is investing directly in its sustainable image with this cooperation.
Renewd is selling used electronics like iPhones, Apple Watches, iPads and Samsung devices of the highest quality imaginable. The Utrecht-based company, founded in 2014 and now active across Europe in collaboration with major retail parties such as Coolblue, Media Markt and Alza, focuses on making the telecom market more sustainable by giving devices a second life. The mission is to help reduce the global e-waste problem and make sustainable choices more affordable. Due to intensive cooperation with certified companies, Renewd is the only brand that can demonstrate that it uses 100% original parts.